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It's Time to Sell Podcast: Strategies for 21st Century Selling

Jun 6, 2016

Today I really excited to be interviewing John White.

John is a marketing executive specializing in both organizational and personal branding utilizing social media to develop a compelling online presence, enhancing reputations and driving ever higher levels of social engagement. He is also a nationally recognized blogger contributing to LinkedIn Pulse, Dice Insights, The Good Men Project,, (Disney affiliate) and more.

He is the ambassador for a new social platform called beBee. You’ve probably heard me reference beBee a few times on past episodes; it’s an up and coming platform that I’m really excited about.

So without further ado, here’s John White. Enjoy.


Click to Tweet

Content syndication is really the key. @juanblanco76

Use Linkedin as a prospecting tool and not just something to use when you need a job.

How do I leverage my personal interest and turn it into a business interest?

When you know what you’re doing, people come to you. People will want to work with you


Show notes

[05:07] John’s rich sales background

[09:39] Sales is an enjoyable career

[10:15] Transitioning into something different

[11:22] Social selling – leveraging LinkedIn

[13:10] How one blog post changed John’s career

[22:00] LinkedIn changes and how it affects the independent writer

[26:07] How John became beBee’s brand ambassador

[31:13] The vision for beBee

[36:09] Content syndication is the key


Connect with John on beBee, Twitter @juanblanco76 and LinkedIn

Check out John’s website

John’s pivotal blog post


Platform: Get Noticed in a Noisy World by Michael Hyatt