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It's Time to Sell Podcast: Strategies for 21st Century Selling


Jun 20, 2016

 

In today’s episode we have ghostwriter, speaker, Inc. Magazine contributing editor and LinkedIn Influencer, Jeff Haden.

He’s got one of the largest followers on LinkedIn and I love how he tells his story of following his heart and how it rewarded him.

Jeff shared a lot of gems in this episode, so sit back and enjoy.

Show notes

[04:09] Building connections through social media

[05:07] Building your network through LinkedIn

[06:23] About Jeff Haden

[08:11] Getting into ghostwriting

[11:22] How to get people to read what you write

[12:33] Moving on to Inc Magazine

[12:48] Publishing on LinkedIn

Something will change and something will be different and you constantly have to be looking for whatever is next.

What doesn’t change is if you can make connections that are genuine, then you got it long-term.

If you nurture them and foster them, those can last forever. #connections

Tools come and go, but the people part of it – if you do it right – will stick.

[16:31] Driving traffic through Facebook

[19:07] Running a business and writing go hand-in-hand

[19:25] Targeted audiences

What is it that you want to accomplish with that traffic?

Numbers don’t matter if you don’t know what you’re trying to accomplish.

[24:07] What are you focusing on?

I focused solely on trying to do really good work.

[24:51] If you do good work, people will find you.

[25:30] Starting out small

Saying no sometimes is more important than saying yes.

[29:00] Jeff’s sales process

[35:07] Successful people

Can you make the decision that your happiness will come through the success of other people? If you can, you will be happy, and you will be successful.

Mentions

Connect with Jeff on Twitter @jeff_haden and LinkedIn

Check out Jeff on Inc Magazine